Since the early 1900s, Tijuana was a prime destination for adventurous gringos seeking a taste of “Ole” Mexico. However, the events of 9/11 led to a significant decline in tourist numbers.
Yet, a growing population and the rise of the middle class breathed new life into local businesses. By catering to the needs of the community, these enterprises not only survived but flourished. This shift also sparked a dynamic and diverse culinary renaissance in the city.
Come along on our guided tour as we savor Tijuana’s culinary tapestry, weaving together the excitement of its burgeoning food scene with the timeless essence of “Ole” Mexico.
Upcoming Tour
Saturday, March 15, 2025
Tour hours – Noon – 6pm
Limited to 12 persons
$40 per person

Join us for an unforgettable culinary adventure through Tijuana’s vibrant Cacho neighborhood, where we’ll indulge in some of Mexico’s best tacos.







The tour does not cover cost of food, drinks and transportation.
Possible Stops
- Telefónica Gastro Park
- Sancochi Chicharroneria
- Taco Alley
- Tijuanazo Cacho

Mike James has delved into the rich culture of Tijuana for decades. Fueled by his passion for the city and Latin America as a whole, he began leading tours for friends six years ago.
With his recent departure from the corporate world, Mike has resettled in Tijuana, where he is now growing his travel and tour business. Through the “Taste of Tijuana Tour,” his goal is to break down negative stereotypes and ease the concerns of those traveling South of the Border by showcasing the city’s finest offerings.
Meeting point – Noon
727 E San Ysidro Blvd, San Diego, CA 92173, USA
“San Ysidro Trolley Station” – Outside of McDonald’s
Further Instructions are available in the Registration Form