Since the early 1900s, Tijuana was a prime destination for adventurous gringos seeking a taste of “Ole” Mexico. However, the events of 9/11 led to a significant decline in tourist numbers.
Yet, a growing population and the rise of the middle class breathed new life into local businesses. By catering to the needs of the community, these enterprises not only survived but flourished. This shift also sparked a dynamic and diverse culinary renaissance in the city.
Come along on our guided tour as we savor Tijuana’s culinary tapestry, weaving together the excitement of its burgeoning food scene with the timeless essence of “Ole” Mexico.
Upcoming Tour
Saturday, October 19, 2024
Tour hours – Noon – 6pm
Limited to 12 persons
$40 per person
Presently, the walking tours will showcase the historic Centro (Downtown) area and Avenida Revolución.
The tour encompasses a personalized group experience curated by seasoned guide, Mike James.
In honor of the 100th Anniversary of the Caesar salad, the main tour lunch will take place at Caesar’s Restaurant.
Following lunch, we’ll experience “Ole” Mexico in the shadow of the Friendship Arch at the eclectic Restaurante Museo. Our visit will feature live music performed by musicians from nearby Mariachi Corner. Then, we’ll gather for the customary group photo in front of the TIJUANA sign.
Numerous other tastings and experiences will be spotlighted on the tour, tailored according to the feedback received from the embedded survey in the Reservation Form below.
Your adventure will feature:
- Gourmet Tasting Plates Included with tour at Luciana
- Enjoying the scenic vista and tasty brews from Norte Brewery
- Margaritas at Dandy del Sur
The tour does not cover cost of food, drinks and transportation, except tasting plates at Luciana’s.
Possible Stops
- Caesar’s
- Norte Brewing Co.
- Luciana
- Restaurante El Museo
- Dandy Del Sur
Mike James has delved into the rich culture of Tijuana for decades. Fueled by his passion for the city and Latin America as a whole, he began leading tours for friends six years ago.
With his recent departure from the corporate world, Mike has resettled in Tijuana, where he is now growing his travel and tour business. Through the “Taste of Tijuana Tour,” his goal is to break down negative stereotypes and ease the concerns of those traveling South of the Border by showcasing the city’s finest offerings.
Meeting point – Noon
727 E San Ysidro Blvd, San Diego, CA 92173, USA
“San Ysidro Trolley Station” – Outside of McDonald’s
Further Instructions are available in the Registration Form
